Step 1
30 mins
Kickoff call
- Roles and headcount
- Date and location
- Budget band
Uniform design
Uniforms designed to be worn for 12 hours, look good doing it, and last a long time.
Uniforms are more than just attire – they are an extension of your brand’s identity. We design bespoke uniforms that blend elegance with functionality. Our commitment to quality ensures each piece looks impeccable while meeting your staff’s practical needs.
Bespoke uniforms for luxury hotels and restaurants
LOLO designs role by role uniform systems for hotels, rooftop venues, and restaurants. Concept, sampling, fittings, and production support, built for demanding environments.
- Front of house, restaurant service, housekeeping, pool, and door team roles
- Brand language translated into cut, colour, and detail
- Performance decisions for heat, movement, laundering, and replacement planning
Based in London. Experience delivering complex wardrobe systems across multiple roles and environments.
Designed for demanding operations
Hospitality uniforms need to read premium at close range and hold up across long shifts, cleaning cycles, and rapid service.
Performance first
Heat management, movement, and comfort built into silhouette and fabric decisions.
Consistency across teams
Fit planning across size ranges and roles, with a clear visual hierarchy.
Durability planning
Trim choices, colour fastness, and replacement cycles considered from the start.
Sectors
Uniforms are essential to your brand’s identity, blending functionality with style. We tailor our designs to meet the unique needs of each sector – from luxury retail and high-end restaurants to luxury hotels, spas, and exclusive yachts. Discover how our solutions can elevate your brand and create unforgettable experiences for your clients.
Luxury Retail
In luxury retail, every detail matters.
We collaborate with high-end brands to design uniforms that reflect their unique style and sophistication. Our focus is on comfort and functionality, using premium fabrics and brand motifs to create standout attire that elevates the brand’s image.
High-End Restaurants
In high-end dining, presentation is key.
LOLO Creative designs uniforms that reflect your restaurant's unique style, blending elegance with practicality. Crafted from high-quality materials for comfort and durability, our uniforms enhance your ambiance and leave a lasting impression on guests.
Luxury Hotels
LOLO Creative designs bespoke uniforms that reflect your luxury hotel's brand and atmosphere.
We combine style and functionality to enhance the guest experience, from elegant concierge attire to refined housekeeping uniforms. Crafted with premium materials, our designs ensure comfort and professionalism at every level.
Spas
Luxury spa uniforms that embody relaxation and sophistication
Crafted from soft, breathable fabrics, our uniforms ensure comfort and professionalism. We tailor each design to enhance the spa's tranquil atmosphere, creating a cohesive, luxurious guest experience
Private Homes
At LOLO Creative, we craft bespoke uniforms for private homes, blending elegance with functionality.
Each piece is tailored to match the household’s style, ensuring comfort and durability for staff. From formal butler attire to casual housekeeping uniforms, we deliver luxury and practicality in every design.
Yachts and Private Jets
We design bespoke uniforms for yachts and private jets, blending luxury with practicality.
Crafted for comfort and durability, our uniforms reflect the exclusivity of your vessel or aircraft while meeting the unique needs of the crew.
Elevate the experience for staff and guests with our elegant, high-quality designs.
Concept Exploration
W Hotel Dubai
A complete wardrobe strategy across hotel, rooftop and restaurant.
A multi environment uniform system designed to keep brand coherence across reception, concierge, pool, rooftop bar, and a signature restaurant. The approach links uniform design to space, guest experience, and operating conditions.
Project requirements
- Multiple service environments with different pace and tone
- Extreme heat, outdoor exposure, and repeated laundering
- Cultural requirements integrated without losing identity
- Clear hierarchy between roles without visual drift
Design response
- Monochrome front of house system using cut and detailing for brand cues
- Pool uniforms designed for coverage, breathability, and colour fastness
- Rooftop bar identity driven by bespoke prints tied to interior architecture
- Restaurant tailoring and apron embroidery aligned to venue language
Case Study
Momo Restaurant
High-End Restaurant Uniform Design
MOMO was one of London’s most distinctive dining rooms. North African influence, layered textures, candlelight, and theatrical hospitality defined the atmosphere. The uniform needed to sit inside that world without becoming costume.
Project requirements
- Develop a uniform that reflected MOMO’s Moroccan influenced interior without appearing themed.
- Create a recognisable visual identity for front of house staff that elevated the guest experience.
- Ensure durability, comfort, and freedom of movement for high tempo evening service.
Design response
- Designed a deep burgundy shirt featuring a tightly scaled geometric motif, echoing North African pattern language in a refined, contemporary way.
- Selected lightweight fabric with subtle sheen to respond to amber lighting and enhance texture under evening service conditions.
- Developed male and female variants maintaining pattern consistency while adjusting proportion and fit to ensure coherence across the team.
What LOLO delivers
Design, sampling, & production support
Most hospitality uniforms fail in two places. They look good on day one, then fall apart in daily operations. Or they work, but they dilute the brand. LOLO designs for both outcomes from the start.
Design
- Role by role uniform system across departments
- Brand translation into silhouette, colour, trims, and detail
- Venue specific identity for restaurants and rooftop concepts
Production support
- Fabric and trim selection aligned to operating conditions
- Sampling rounds, fittings, and size set planning
- Supplier coordination and production schedule planning
Process
A hospitality uniform process built for operators
Uniform projects fail when timelines drift and decisions stay vague. This process forces clarity early, then locks specs before production.
Step 2
1 to 2 weeks
Brief
- Brand direction and roles
- Practical constraints agreed
- Budget range confirmed
Step 3
2 to 4 weeks
Design
- Concept per role
- Materials and details
- One feedback round
Step 4
10 to 16 weeks
Samples, fittings, production
- Prototypes and sign-off
- Size set locked
- Production and delivery
Common questions
What operators ask before they buy
Do you work with our existing suppliers?
Yes. LOLO can collaborate with appointed makers where it makes sense, or propose options based on performance requirements and timeline.
What do you need to quote accurately?
Role list, staff counts by role, location, delivery timeline, budget expectations, and constraints such as heat exposure, laundering, and cultural requirements.
Do you support multi site rollouts?
Yes. Uniform systems can be planned for phased delivery, consistent sizing, and replacement cycles across locations.
What is the difference between a uniform set and a wardrobe system?
A set is garments per role. A wardrobe system is the logic that keeps every department coherent, including hierarchy, venue tone, and operational performance.
Start with a 20 minute scoping call
Book directly
If you are responsible for uniforms across a hotel or restaurant group, the first step is clarity.
In one short call we confirm scope, staff numbers, timeline, and budget band.
You will leave knowing whether the project is viable and what information is required to proceed.
Contact Laurent Guinci directly to arrange a scoping conversation.
Chief Creative Officer
L@lolo.design
UK +44 (0) 7956 56 13 16
US +1 (718) 408-03-86
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